I will hand it to Chris though... his Art of Non-Conformity website is very well done and easy to navigate. I just think that anyone who pays $50 for a 50-70 page digital book is not going to come away happy, especially if they find out most all the stuff is spelled out in detail on those given blogs. People read the blogs then jump over to the thread on FT and are willing to jump in on the conversation if it is a great deal.
He also posts on one of his pages a screen shot of his SPG account from 2009 showing that he has stayed one night and had 80k SPG points. Is that not false advertising? Taking that he was hauling in thousands of dollar coins to the bank to get those points. IMO this is just a dressed up version of a "How to get things for free book", only it's 60 pages long and he's not running around in a suit with question marks all over it on TV.