View Single Post
Old Jan 6, 11, 12:02 am
Moderator: Southwest Airlines
Join Date: Sep 1999
Location: California
Programs: WN Companion Pass, A-list preferred, United Club ex-Lifetime Member
Posts: 19,988
ByrdluvsAWACO scoops the embargo!

ByrdluvsAWACO posted this at 11:53PM Central Time. He was the very first to post the news here on FT:

As reported by

Southwest Airlines revamps rewards program for frequent fliers

Old: Free travel was limited to the cities served by Southwest. New : Points can be used to buy airline tickets and pay for other travel costs in Hawaii, Alaska and international destinations, through Maritz Travel.

Old: Credits in the program expired 24 months after they were earned. New: Rapid Rewards points will never expire, as long as the member has some activity during the previous 24 months.

Old: The airline automatically issued a ticket for a free flight once it was earned, whether the passenger wanted it then. New: The airline will issue the ticket when the member requests.

Old: Passengers earned a single credit per flight, whether the trip went 182 miles from Dallas to Austin on a $49 "Wanna Get Away" ticket or 1,990 miles from Baltimore to Phoenix on a $459 "Business Select" ticket. New: The points earned go up as the price of the ticket goes up, with bonuses for full-fare tickets and elite status fliers.

Old: Passengers got one free ticket for every 16 credits, regardless of how much they paid or the length of their flights. New: The points needed are directly tied to the price of the free ticket being acquired.

Last edited by nsx; Jan 6, 11 at 12:27 am Reason: copied OP to post 2, below mega-summary
nsx is offline