Today at work I received an unsolicited, slick "Welcome to the Aeroplan Program" kit, complete with a customized (with my name and new AP number) orange Aeroplan card and and all kinds of marketing materials for Aeoplan's partners...
Have averaged >90K status miles per year over the past 16 years and have been SE the past 8 years.
Ironically, they also included was a copy of their Privacy Policy..... (where did they get my work address from??)...
It seems they are steppting up their recruitment efforts.