Good points to consider, but somewhat skewed.
The author takes a very high cost of a Nespresso machine available " somewhere online " and then mentions the Sur Le Table store, where in fact the Nespresso machine and aerocchino frother can both be purchased as a bundle for $ 249. USD.
I can verify this as I purchased two as holiday gifts for clients in North America at Sur Le Table. The Nespresso capsule sleeves were available down the highway at Bloomingdales for $5. per sleeve of 10 capsules. I add that the gift bundles also came with 16 capsules included per Nespresso unit.
But the author is very correct that it is a lifetime relationship, which to this flyer relates to the QUALITY and CONVENIENCE of the Nespresso system. And available anywhere in the world.
Coffee for us is a morning and social ritual. Many on this forum have done the same math for the same habit via Starbucks, ( $4.50 USD x 30 or 60 per month = $$$) and that too adds up annually. Further along the economics trail, how does one then justify a $ 2,000.+ ( Euro, CHF, or USD ) coffee machine at home ? I used to bring vacum bags of expresso coffee beans (2Kg at 14 CHF each) back from business trips to Brasil, but could never justify that level of expense for a coffee machine that was not always reliable. To each his own, but to me it was grind, mix, dust, + clean up the mess.
Now compare this all to the Nespresso machine from Sur Le Table. It makes sense.