The comp promotion was orignally targetted to a very small group. It has since been circulated and every body is asking for it. Starwood was put into a dilemma. Either offend a large group of potential FF or de-valuate their program. They chose the later.

Of course this is not good for us who did it the hard way. (average over 100 nights for the last two years)

The lesson they should learn is to mark the accounts next time for those they sent letters out to.