answering my own question
Terms and Conditions:
AAdvantage promotion is valid for round-trip travel on purchased, published fare tickets on American Airlines marketed and operated nonstop flights between DFW and Los Angeles (LAX) or San Francisco (SFO) from November 29, 2010, through February 28, 2011. A round trip is defined as two one-way trips booked in a single reservation under one ticket number. To qualify, the round trip must depart from and return to the same city or co-terminal. Open jaws and circle trips are not eligible. A maximum of one round trip is permitted per reservation. Bonus elite qualifying miles earned in conjunction with flight activity during 2010 will count towards your 2011 membership year. Bonus elite qualifying miles earned in conjunction with flight activity during 2011 will count towards your 2012 membership year. This offer does not increment the member's elite qualifying points or segments. Double elite-qualifying miles and double flight miles will be calculated at 100% of the base miles earned for the flights between DFW and Los Angeles or between DFW and San Francisco only. Promotional miles associated with this offer will be posted to the account of the traveling AAdvantage member within 6-8 weeks after qualifying activity posts to your account. Promotion does not apply to travel on mileage award tickets or fares that are ineligible for AAdvantage mileage accrual. Flights operated by our codeshare partners or oneworld alliance carriers are not eligible for this promotion. This offer cannot be combined with other AAdvantage promotions. Registration prior to travel is required.