FlyerTalk Forums - View Single Post - Do you prefer a blockbuster promo (i.e. FFN) or the more diffuse, targeted ones?
Old Nov 18, 2010 | 12:49 pm
  #53  
Firewind
All eyes on you!
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Join Date: May 2006
Location: BOS and ...
Programs: UA 2MM; AA 1.5MM; DL .5MM; Hyatt GP 1M; HH Gold; CP/Rad. Gold; Miracle Fruit-su Club
Posts: 9,961
Originally Posted by SandC
Point taken. I hadn't considered the business segment of the market or the rates they pay. Even if a large segment of those business travelers are paying discounted negotiated rates, there is no way to determine their FFN/BWB redemption habits. Perhaps they use their free nights in the same category properties?
No, we'll never know Hyatt's production numbers, but to me, very unscientific numbers are the huge number of hits that the FFN/BWB threads get, and, these days, the preponderance of property review threads on the board lately. It seems that the review threads primarily, and this board in general, have been seeing a lot more new handles lately. Indicates to me that quite a large number of FFN/BWBs were redeemed. And, though it may be a logic step way too far, perhaps the huge success of FFN/BWB is a reason we're not in the middle of one right now?

By the way, I hope that what the concierges here are hinting about won't be another "blockbuster" sweepstakes! Though it's been fun to watch and follow up with Moonface. Ahem, which reminds me... Oh, Moonface..... Where you been?
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