Originally Posted by
boolean64
Yes, and if you look at this from that perspective, UA is trying to grow the ranks of people who fly 75-99K and shrink the ranks of people who fly 100-149k. Doesn't make much sense.
And grow the 150K+ folks, too.
Maybe they have some data that suggests the folks who are in the 100-150K range are mostly 75-100K folks who are doing a mileage run or two and aren't really as profitable as they'd like to believe they are. Or maybe they're willing to risk a bit of alienation (the stick, if you will) for the carrot that is the benefits above 150K. Not everyone in the 100-150K pool is simply going to walk away. Folks here on FT often ask what the purpose is of flying more than the minimum qualification levels. The new UA/CO program seems to have answered that question quite resoundingly.
Originally Posted by
AMRivlin
Let me understand something.
I am sitting at 65k on the year. 1k was a dream, and won't be happening. Is there any benefit to flying 75k this year, or do those benefits begin after jan 1, 2011?
They actually will begin in the 2012 program, not even in 2011, based on the details in the release:
By mid-2012, Premier Executive members who earn 75,000 EQM or 90 EQS will have upgrade priority
* Premier Executive members who earned at least 75,000 EQM or 90 EQS in 2011 will be upgraded ahead of other Premier Executive members.
You also won't receive the CR1s this year for making 75K like you wil next year.
I wouldn't do anything today.