Crystal Head is surprisingly good. On par with Standard Platinum, imho. Which is high praise (making it better than Grey Goose, Belvedere, etc.). I bought it strictly for the bottle (which looks much better with my nice red concoction in it; drinking the vodka was a hard chore, but someone had to do it). It is produced in Newfoundland (famous for screech, but not making any of the ingredients of vodka except for water). Shows what high tech filtering can accomplish; purity is everything.