So, is this good or bad? If bad, is the insult intended to Goldberg's, to suburbs, to people who live in suburbs, to businesses located in suburbs, or to all? Have you been to the deli? If so, what don't you like about it? If your comment was intended as praise--which I doubt, what do you have against cities? Or maybe your comment has nothing to do with the deli or with suburbs, you just don't like malls?