Originally Posted by
why fly
With loyal customer there was/is almost no AC.... they did go into receivership a few years back.
AC has a loyal government... it let them away with over $1 billion in pension owing, now this year its lending AC $500 million.
So thats all AC really needs a sympathetic govt.

and this is exactly why all these employees are irate. I don't like dealing with these customer-service-challenged people either, but the airline, the bankruptcy and the cuts have hit them in the pocketbook. All they see is passengers who demand cheaper fares and a company that kicked them to the curb and then magically reformed sans pensions the next day.
They are all mad as h*ll and their response is to provide bad service with a scowl and an attitude.
To the OP's point, there never will be a VP of customer loyalty. It should actually be titled the VP of customer/hostage services. The vast majority of customers are stuck with Air Canada or hitchiking. We have no choice but to fly this ridiculous airline.
The company culture is poisoned. Its like a well that people have dumped tar, human excrement, garbage, nuclear waste, dead animals and old boots down for 15 years. The fact you put up a new sign saying "Fresh Water" and stop pouring crap down the well, doesn't mean its safe to drink.