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Old Oct 11, 2010 | 7:09 am
  #1  
fmp17
 
Join Date: Sep 2010
Posts: 3
Reason for Breakage

Hi Community,
I'd doing a project on loyalty points and breakage but I'm finding it really difficult to get any details on the reasons for breakage and the holders of the miles/points breaking. Are these people who have only very small holdings of airmiles etc or are there other reasons for the breakage, eg too busy to redeem the airmiles/points?

I'd really appreciate any advice you can give or if you could point me in the right direction.

Thanks so much!
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