Originally Posted by
MikeFromMKE
What are the other benefits to HOU over IAH for Frontier? Could they be looking at adding MCI-HOU or MKE-HOU and wanted to avoid competing "directly" with Continental?
HOU is closer to downtown and serves as an easier access point for the Galveston cruise traffic.
Besides costs, another factor behind the move may be the pending United/Continental merger. If the deal goes through, United will absolutely dominate DEN-IAH (a hub-to-hub route).
Midwest flew MKE-HOU for few months in 2005 with lackluster results. While the active hurricane season that year affected bookings to some degree, the route wasn't meeting internal expectations and Midwest wasn't in a position to try and nurse it to profitability.
If Frontier wants to add more routes from MKE, HOU is probably near the top of the list.