Rubbish. BA has been largely profitable for many many years so your statement above is fiction to say the least. BA definitely has it's problems, but except for during the GFC it has actually been a highly profitable 'legacy carrier'. It might not be in the same profit league as it's oneWorld partners CX and QF, but it still has a very impressive track record compared to most carriers.

This year has been an interesting one for OW. This year's addition of S7, IT & AB are all hugely strategic and put OW back where it needed to be if it wanted to remain in the big league, especially since both *A and ST seemed to be steaming past OW for the last 3 years. In fact, if all goes according to plan, I think this might actually put OW back into premier position in terms of the carriers offered on the OW network. *A might be bigger, but OW will definitely offer an overall more capable set of carriers (IMHO). The only thing key components missing now are a mainland Chinese, Brazillian and African (Comair is great, but is really just a ZA domestic carrier at the end of the day) carrier. Once those are added (a big 'if' sadly), any further additions will really only be playing at the edges.