Originally Posted by
JonWB
- Traffic mainly leisure and not business.
Unless BA can get much higher fares in significant numbers (in the premium cabins) for say LHR-LAX-HNL-LAX-LHR rather than LHR-LAX-LHR, it makes no commercial sense to run LAX-HNL-LAX on BA. In fact BA would almost certainly have to cut the fares in premium cabins for LHR-HNL-LHR tickets, compared to LHR-LAX-LHR tickets to get bums on seats.
+1, and +1 again, because:
This route bears remarkable similarity to LHR-[australia]. A popular route for holidays and redemptions but not a prime business route, so revenues are not as good as elsewhere.
Also with the flight times and turnarounds, the aircraft operating the route will probably be toed up for a similar time as if it had gone to Sydney - i.e. 2 days not 1 as if it went to LAX. it will be hard to get a revenue for 1x LHR- LAX and 1x LAX-HNL that would be equal to 2x LHR-LAX.