Originally Posted by
Bonehead
Has anyone here ever made a stab at figuring out whether E+ is a money loser or not for UA? I get the impression that it drives significant incremental revenue (and is a profit center), but that's based on some rather foggy recollections of past threads.
The last year we have figures, 2008, UAL reported $300 million in incremental income.
But from CO's perspective, they would argue that there is lost revenue from the removed seats, lost revenue that could well exceed the incremental income derived from E+, assuming, of course, these additional seats are filled with revenue passengers.
In the CO rule book, though, they always assume these additional seats would be sold...