It's a routine now as I don't have a problem with the safety announcements as I do not pay attention. As the ads on the IFE are so loud I simply start the movie as soon as I sit down so all of that crap out of the way and over with and then I put my ear piece on.
It's the interuptions that bugs me, only so much time to watch a movie and you have to hear the bal bla in two languages!