I am kind of changing my stance on hotel loyalty. I am seeing less value in loyalty/staus levels and am out to maximize promotions. For instance, i tend to do as well with Priceline/Hotwire as I do with booking direct-miles/points. The promotions of free nights are getting my attention, but they make it easy to spread stays over Hilton/Hyatt/*Wood.
I am just not seeing the point of elite levels and points since all of the devaluations... Just my .02