welcome to ft ravemania....
it seems like kingfisher is probably the better program for you in the long run....like d3vski said, once they join oneworld you won't have to switch between airlines....
you could also get the kingfisher plus amex card....will give you a decent amount of king club miles....if you don't want to leave citibank then continue spending on the jet platinum card....you could go for status with kingfisher & get points with jet....