FlyerTalk Forums - View Single Post - Award ticket cost - 32,500 or 25,000 miles?
Old Apr 27, 2010 | 12:55 pm
  #15  
judolphin
 
Join Date: Nov 2007
Programs: DL GM, WN AL/CP, UA Silver, Marriott Lifetime Titanium
Posts: 1,483
Originally Posted by monkeshine
Well we're not talking about WN. . . At the end of the day if WN is the better choice then more people would migrate to them.
DL (#1 airline worldwide) has only 15% more pax than WN (#2 airline worldwide) despite having seven times (450-67) the number of destinations, and despite fares on competitive routes nearly always being comparable. This implies that all things being equal, people choose WN.

And WN is always profitable, while DL is always not (for the past decade, at least).

You simply have to look at the differences in how they do business to see what WN is doing right to attract pax, and DL is doing wrong. This is one of the foremost.
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