I apologize, I should have been more clear with the whole theme of my post. The bonus miles I was refering to (and that I received in Feb 2010) are not EQMs. They are bonus RDMs, earned at the normal preferred bonus rate (eg 25% for silver).
Therefore, let me re-phrase my original question...would a silver earn 25% bonus RDMs for an order through FTD, Biscoff, Office Max, etc?