Originally Posted by Noelene

Possibly thats true, but I think a more targetted email to flyers who may have been inconvenienced, with a discount code would be more cost effective.

Blanket emails must be hugely expensive, and maybe tomorrows newspapers will include some full page ad as well

Anyways, QANTAS don't have much of a track record of public apology, is that true or just my impression, you have to wonder what has initiated this, a huge drop in sales, in already tough times? Some spin doctor advising them to do it?