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Thread: British Airways and Iberia sign merger agreement
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Old Apr 9, 2010 | 4:13 am
  #43  
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Originally Posted by colmc
Personally, I can see the FFP merging sooner rather than later.
Depends on whether the combined business see them as a cost centre or integral part of the brand proposition. The former? They get merged quickly. The latter - I can see them running seperately for quite a while.

If a merger meant I could use my 241, GGL redemption and GUV2 for IB's flights to Central and South America I would be very happy. I've plans for BOG, CCS, PTY and SCL amongst others in the region and getting to all of those using BA or AA is a pain.
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