Originally Posted by
supermasterphil
I am currently at the airport and just came across a big sign that the airport claims that all stores are as cheap as downtown and there is no price difference between the different airport stores

If I pass by a cigar store, I will let you know.
Was there the usual "..and if we're not we'll match it" get-out. Which is a way of saying "well actually we might not be the cheapest". Most people will never bother to try to price match and will just read the bit that says "we're as cheap as downtown"