This is exactly the sort of wine snobbery that makes so-called wine " buffs " think that anyone who doesn't wax eloquent about the intricacies of a certain wine must have the cultural taste of Fred Flinstone.

Look at the origins of wine - it was a cheap, universal alcoholic drink that even a peasant could have with their meal. It came in a jug and it was very often mixed with water. This is still how many people in countries like France and Spain consume their wine.

The wine is still exactly the same. It's only the rigmarole and nonsense surrounding it that has contrived to give drinking wine more complexity than it deserves.

For the most part wine-selling is legalised fraud and I'm still amazed that people are happy to be ripped-off by mark-ups of 300-400% ( and that's being conservative ) for a bottle of plonk in restaurants