FWIW, this statement is true for all disciplines. It doesn't just apply to your so call "hospitality industry." Most scholarships are now merit-based or work-study type.

If you are aiming for the need-based angle, may I just say scholarships are not the same as financial aids.

ETA:

If Randy would seriously consider this scholarships idea, I would say all student FTers should be eligible to apply. Not all FTers are prepared to work in hospitality industry, you know.