Bingo. This is my approach as well. For me, personally, either a) the whole jet lag thing is wildly over hyped or b) I'm simply not effected by it.
Whenever I land, be it Asia or Europe, I absolutely tell myself, unequivocally, that whatever time it is locally is absolutely what time it is. Period. I spend no time whatsoever while there calculating and telling myself what time it is "at home." The time is the time, where I'm at, period.
Also, when I land on day 1, I do not, understand any circumstances, sleep prior to bedtime in the land I'm currently in. No "power naps" etc. I stay up until it's bed time.
But that is simply me and my method. Different strokes for different folks. I do think there is a mental element of this though. I know friends and colleagues that essentially talk themselves into a state of jet lag weeks before they even leave for the trip. And I've personally traveled with folks who constantly tell themselves what time it is "back home" which I think just makes the transition more difficult.
I guess stated more succinctly, I simply will myself through it.
Regards