FlyerTalk Forums - View Single Post - Why are chain restaurants so popular in the US?
Old Oct 7, 2009, 12:37 pm
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Originally Posted by cordelli
That, and to a large amount of people, some of those chains are fancy places that don't cost them a weeks savings.
Portion size is part of the equation as well. Even if the food is mediocre at best, being served large quantities of it (often enough to generate a "doggie bag" for an additional meal the next day) introduced a perception of value ("getting ones money's worth").
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