I hear you, but:

1. On the IcelandAir deal, JFK-KEF flights didn't earn miles on codeshare partners, and few people would have valued earning Icelandair's miles. IIRC, the other routes did permit partner accrual.

2. I appear to be getting ~$750 of value (domestic flights/taxes + international flights, minus $599) based on four weekends. Plus there is a ton of option value. Last-seat availability and no change/cancel penalties up to 72 hours before should count for something -- I will be able to rearrange my weekends, for instance, if a friend in FLL happens to be in town on a given weekend. This has to be in the ballpark as Icelandair, and I expect a number of people will get substantially more value.

I also two of the Cyprus tickets, but was ultimately unable to use either one, due to their limited flexibility.

This value can't compete with J to AKL, etc. but it's not trivial.

3. Iceland was 5+ years ago, when Flyertalk was that much smaller than today.

4. Most mistake fares are up for only a few hours - I think Lima (which was ultimately dishonored) and Cyprus were <1 hour, and Icelandair was insanely long at 12 hours. This offer will have been available for over a week.


I'm also wondering, given how large FT is, whether we can draw any conclusions about how many of these B6 is selling, in light of having only ~100 posts on FT. To be certain, B6's motive was partly to get the massive free publicity, and they succeeded on that front, but I am really surprised that this thread is still at ~100 posts.