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Old Aug 2, 2009 | 9:01 am
  #494  
thepla
Original Member
25 Years on Site
 
Join Date: May 1998
Location: Highland PArk,IL,USA -- AA Lifetime Platinum, IHG Plat, UA Silver, Hilton Gold, Radisson Gold, Marriott Lifetime Titanium
Posts: 2,367
Originally Posted by acf69
In the end studies suggest a loyalty program only consist of around 5-10% of a consumers decision which airline to fly. Around 70% is network driven.

The way big airlines operate ff programs these days is as seperate businesses. When UA went into chapter 11 the only profitable part was their ff program. So when they have the opportunity to reduce the value of their outstanding miles it is good business. It is like printing money without significant repercussions, and as long as all airlines do it even better.
I do not have the facts to prove or disprove you.

Am I the only one that spent more money or had to drive a few hours to get from an airport to stay loyal when another carrier flew to a closer airport or with less connections?

I believe in the airline industry most people that are elite will fly their chosen airline as much as possible. I gave a silver membership away to a business partner one year that never flew NW in his life. For that year never flew another airline again. Since he was under 25,000 miles he is back to best price for an airfare.

If I am correct an elite customer, that takes their business somewhere else is lost for many years.
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