My head tells me HH is a no brainer for amassing points and FF miles. However I think their properties are somewhat sterile (like Marriott) and I really prefer *woods properties for their unique feel and vibe.
With that said I know I have seen calculations done by some comparing the programs and HH crushes SPG. What price do I put on my preference for staying at *woods properties however? Right now with the FFN promotion I'm going to be getting a few nights to use. After that I will have to re evaluate and see if Hilton is still on my mind.