Originally Posted by
Gargoyle
[*]Inactive members with less than 25k miles won't receive communications.[/LIST]
The last group probably includes a couple million members who joined years ago, took one or two flights, and have forgotten they have an account. The cost/effort to reach out to that last group isn't deemed worthwhile. I think that last group still gets a couple years more till their accounts actually expire.
And I consider this a big problem. If someone has miles in their account, why not send out one letter, or some emails. They send out so much advertising crap already, what's the problem with one more?
And, if they are going to alter the expiration date on any accounts, they need to have this communicated clearly to all members. DL has expired many miles this year after sending out expiration dates of 12/09, they nuked the miles in January/09. Very slimey.