FlyerTalk Forums - View Single Post - Less automatic upgrades now that CO is selling upgrades?
Old Jun 12, 2009 | 11:12 am
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J.Edward
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Originally Posted by sbm12
But holding back EUAs doesn't enable them to sell more upgrades.
I disagree. Holding back EUAs does allow them to sell more upgrades in the form of Y/B-Ups, mileage awards and fare upcharges.

It's CO's prerogative to do this of course and one would think that it would make sense for them to pursue whatever strategy allows them to maximize their revenues.

But at the same time if Larry states the "cornerstone" of the OnePass elite program is upgrades, and then in turn undermines the ability for elites to score those upgrades, it makes me wonder just how valuable CO considers elites. It's the constant what have you done for me recently vs. what are you doing for me now debate <shrug>

Again, not saying one way's better than the other -- just that holding back EUAs will make elite upgrades harder.
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