Originally Posted by idayvuelta

For reasons too complicated to get into, I don't think an airline (at least a US-based airline) could possibly deliver a high-end hotel type experience... and most of us only seem willing to pay for a more-or-less greyhound experience. So if that's the market, why not cut the BS and just focus on the things people care about? Why pretend to be a premium airline, charge premium fees and fares, deliver a greyhound experience, and ultimately fail at both?