Originally Posted by
d3vski
Have to agree "biz bed" sounds awful!
Whats wrong with using the mainline "Club World" brand. It sounds classy compared to "Business Class" or "Biz" or is it too English? is that too much of a bitter pill for the French to swallow?
I think the use of the word "biz" is intended to appeal to an American audience (witness the number of times business class is abbreviated to "biz" on here). It's certainly not very European and not very BA.