I just want a sale ex-US, any kind of sale! I've been sitting on the sidelines, drooling enviously over the ex-UK CW prices, meanwhile time marches on and no decent CW sales here. I'd be happy with a WTP sale (MFU to CW) or I'd even be happy to pay a full CW sale fare, no miles, if the prices were the same as the current ex-UK sale.

Why is BA ignoring their (undoubtedly small) but loyal contingent of US travellers?