A combined ERA/Frontier/Era would certainly make an attractive regional carrier acquisition.
Short routes, cheap operational costs, and some of the highest fare structures in the world for the type of service/distance, with "customers" who are perfectly "happy"/forced to drop $600 on a 100-500 mile flight.
I hope alaska airgroup stays far, far, far away from something like that .. other than a partnership of sorts. I hope i dont anger anyone, but the potential liability alone could be disaster.