Is this solely intended to sell us overpriced room service items? Most of the other check boxes are for things already contained in our on-line profiles (extra towels, etc.). There also is a section where you can type in comments, but I've never found it to be very helpful.

Recent Example:
I have an upcoming reward stay at a resort property. Yesterday, I sent the VC form, requesting early check-in (2 hours, corresponding with the time my flight is landing) and a map of the walking trails adjacent to the property. Today, I got an e-mail, telling me that I can find out if early check-in is available after I arrive and that I can pick up a map after I arrive by walking over to the concierge desk (taking the "virtual" out of "virtual concierge"). The message also offers to make restaurant reservations, but I didn't check that box and already made my own reservations at one of the hotel restaurants through the opentable link on the hotel's webpage. The remaining 90% of the e-mail provides general information about the property, which is useless to me since I've already been there 5 times. So, essentially, sending the VC form was pointless.