A more financially minded group would have capitalized on the flowers and make it a profit center with packages offering florist offerings and such.

They don't have to goto the extent that Disney did with opening their own thriving florist (it's a massive operation that is busy year round supply guests and resorts with all their floral needs) but a contract with a local florist and packages for their guests could have made this a very simple way to reduce costs and keep the offering.