FlyerTalk Forums - View Single Post - WP to decrease Y & B fare EQM from 150% to 100% on March 1
Thread: WP to decrease Y & B fare EQM from 150% to 100% on March 1
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Old Jan 24, 2009 | 1:24 pm
  #40  
raehl311
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I really do think this is just a simple matter of the airlines realizing:

- EQMs cost almost nothing to create
- They have value
- People who don't value them won't care if you take them away
- People who do value them will do things to get them

I doubt many people buy a B or Y fare because of the 50% bonus. Why give 50% bonus miles when you could make that person use a credit card from a bank that buys EQM off you for cash at 100% margin?
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