I'm less than impressed so far. I did some comparison shopping of several Choice Hotels in one city for a one night stay.
Hotel 1:
Standard rate on the Choice Hotels web site was $90 versus $140 on the LastMinuteTravel.com web site.
Hotel 2:
Standard rate on the Choice Hotels web site was $99 versus $162 on the LastMinuteTravel.com web site.
Hotel 3:
Standard rate on the Choice Hotels web site was $100 versus not available on the LastMinuteTravel.com web site.
Also, the cancellation and change fees directly from Choice Hotels are far more accommodating than those on LastMinuteTravel.com.
Maybe I can find some deals when LastMinuteTravel.com goes to an all-opaque booking mechanism, but I'm going to pass for now.