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Old Jan 7, 2009 | 11:29 pm
  #5  
thebkguy
 
Join Date: Nov 2005
Posts: 161
Originally Posted by sbm12
So which part of the program do you like??
It's simple to understand, it's easy to find award flights, and my mom can figure it out without having to call me for help. I also like that I can transfer in Amex MR points to top off an award.


Originally Posted by sbm12
Interesting choice of words, considering the fact that B6 offers a couple extra inches of pitch over VX. What about the product appeals to you? I'm truly curious; I understand the value of the VX product versus UA (their primary target), but I see it much less against B6.
Fairly noted - I was of course referring to the TrueBlue program as opposed to the seat pitch, but that's a fair jab.

B6 flies into airports I like to use, like BUR and LGB. VX requires me to go to LAX, which is much more of a hassle. To me, that is a *huge* incentive to fly with B6. If I want to fly VX I have to go out of my way to go to LAX. That definitely matters.

I think for people who use LAX as an airport frequently, VX is putting some hurt on B6 for competing routes. I have several friends who fly semi-regularly to SEA and JFK and have switched to VX from B6 when possible because they just like VX's product better. These are people in a creative business, so they appreciate the aesthetic of VX with their lighting and design choices, as well as the superior seatback screen and RED offering. The first class cabin is also a nice option to have...

So on-topic, taking all that into consideration, any partnerships that let me apply TrueBlue points to award flights or upgrades on their airline partners would certainly be attractive, if it was feasible.
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