As somebody who achieves Plat status by paying for 85% of my stays out of my own pocket (not employer "subsidised") I think this is a horrible idea too. I do wish Starwood would be able to customize what benefits for their Platinum they would offer e.g., as has been previously mentioned in other threads - a "SWU" type of activity where each Platinum is given 4 guaranteed suite upgrades for 4 different stays. But honestly, if you want to reach status at a hotel/airline then take responsibility and achieve it by following the stated stays.