FlyerTalk Forums - View Single Post - Thoughts on What Delta Should Have Named Its Programs
Old Nov 20, 2008 | 11:20 am
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respectable_man
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Originally Posted by PVGMSP
IMO, Delta should definitely use the names/brands of WorldPerks, WorldClub amd World Business Class; They sound more global, more enticing, more contemporary and more unique than Skymiles (Talking about what a generic brand here), Crown Room (Are we still in the 19th century? ), and Business Elite (Even more generic )

Any Delta mgmt people out there? Please listen!
Please name one empire that has taken the name of one of the defeated countries? No doubt people at DL think their names are much better - although I do agree that WorldClubs sounds much better than Crown Room. I guess Crown Lounge was taken already... Mind you WorldClub is also better than President's Club or Senator Lounge or a bunch of other similar names.

Is there any connection with DL and a crown? Was it ever part of their logo? At least KL has had the crown on their logo since I the company was started.
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