Marriott Concierge-

Regarding point redemptions in the past, I wonder if the Marriott VISA free night stays are a factor in the percentage of redemptions (57%) for a single night?

I think many MR members use that free VISA stay certificate but save points for those big awards (travel packages, Hoppers & 7 night stays) and use those only when they have enough points.

Also, I imagine many MR members never accumulate many points, but rack up enough here & there for a free night stay every so often. So they book single night redemptions because they know they realistically won't get to 150,000+ in a long, long time. However, these aren't Marriott's best customers.

Those MR members who have made a decision to stay with Marriott use a Marriott VISA, purchase timeshares & always try to book a Marriott when looking for accommodations. These MR members would be inclined to save the points for the big awards because they know they will have enough points on a regular basis. These are the customers Marriott wants to keep!