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Thread: Why not UA Gift Cards?
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Old Nov 3, 2008 | 9:02 pm
  #14  
mahasamatman
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Originally Posted by raptor288
they make a significant amount of money on gift cards that aren't spent
This is called "breakage". Basically, gift certificates are pure profit.
Last edited by mahasamatman; Dec 16, 2008 at 3:21 pm Reason: typo
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