Yay! Finally SWA is losing money because of hedging... What goes up must come down and what's good for you one day could kill you the next... I knew this was coming!

Now it will be interesting to see how long Southwest keep the "No Fee" thing while losing 1.3 mil a day... What's funny is that the CEO doesn't think the write off should be taking into consideration of the company performance. Is he joking? Every airline plays with hedging. The gain or loss is always becomes a part of the the fuel expense. Why do you think other airlines are losing money? Because of fuel! If everyone starts to excludes losses from hedging, most every airline would be making money...