Originally Posted by
articos
I understand how you feel. The program looks to be a hybrid FF program, modeled in most part like the other LCC FF programs, though, where points are given - in this case, based on fare - and then can be used for (free) flight "purchase" in return. I know SW and B6 don't have a F cabin to upgrade too, but I also consider VX doesn't have that many F seats to deal with, and in many cases, a lot of the F cabins go out near full. Possibly they think the upgrade program is a good compromise for not offering confirmed upgrades using points. Or maybe they'll add it based on feedback. Also, VX does have a habit of separating out fares from everything else, ie, fees/upgrades, which might factor into why the program is concentrated - for the moment - on fares only. Send an e-mail re: upgrades, and give it a little time. They're going to shake out the program for a bit and see what works and what doesn't. Plus, we'll see additions to it as it gets going and partners are added. The Elevate management is actively soliciting feedback via the link on the My Account page.
And yes, I think you ARE one of the few who has all the points...

I think that the way they've structured the program, they would "make" more money by having people use points than having them use dollars (at a given dollar cost for a ticket). The economics of FF points is complicated, and I don't pretend to understand it. However, if they have to keep points on their books at some value (liability), then it's to their advantage to have them used. I think they should have a points+cash option for first class tickets, and I suggest that everyone who agrees should let them know.