Originally Posted by
DCBob
BL Lime (the official name) is simply horrible. It is a VERY watered down light beer without any flavor at all. I couldn't even taste the lime. Yecch!
You may not like it, but most of the US has fallen for the gimmick of it enough for A-B to gain a 1.0 market share in Q2 with sales up 4.6% in the same period. The InBev! buyout may change things, but BL Lime may be a year round product based on these early sales.