Tried a Miller Chill (yay, freebies in the bar) last year... WAY too much salt flavor. Overpowered the lime and beer, so I instinctively wanted to gargle.
Tried a "Bud Lime" (God bless the honeys handing them out free in the bar), and went back to buy my own. I really like the flavor (but I'm a beer conno-sewer, not a connoisseur). By the end of the evening, 75% of my friends were drinking them too. The Tequiza and Chill drinks were trying to be "authentic"... this is just beer with a tinge of lime: much more approachable.